On and off-road cars, trucks, motorcycles, and ATVs
Results of the 2019 J.D. Power Customer Satisfaction Index (CSI) Study were released today, and Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, improved 27 points, the most of any brand in the industry, jumping from 21st to 12th position in the overall industry ranking. Among non-luxury […]
Mitsubishi Motors North America, Inc. (MMNA) announced the Outlander plug-in hybrid electric vehicle (PHEV) was named a finalist for the 2019 Green SUV of the Year® award by Green Car Journal. The award honors the SUV that raises the bar in environmental performance while remaining affordable for most consumers. The winner will be named on Thursday, […]
Mitsubishi Motors North America, Inc. (MMNA) announced a new dealer visual identity program that will take effect later this year. As part of the initiative, Mitsubishi Motors Corporation (MMC) will introduce an updated exterior and interior design in approximately 5,000 dealerships worldwide. The program is largely based on the new brand message, “Drive your Ambition”, and […]
Mitsubishi Motors North America, Inc. (MMNA) has been recognized as the “Best All-Around Performance Brand” and “Best Economic Performance Brand” for 2018 by leading research company, Automotive Science Group (ASG). In addition to the overall brand awards, the 2018 Mitsubishi Mirage earned the “Best Economic Performance Award” and the “Best 5 All-Around Performance Award” honors. The ASG study […]
Mitsubishi Motors North America, Inc. (MMNA) today released its new marketing campaign for the all-new 2018 Eclipse Cross. With a reputation of being fun to drive and advanced in technology, the Eclipse sports car was one of Mitsubishi’s best-selling, iconic vehicles. Now, the Eclipse moniker is being reborn with the same reputation for driving dynamics […]
Mitsubishi Motors North America, Inc. (MMNA) reported February 2018 sales of 12,973 units sold, up 18.8 percent over February 2017, its best month since 2007. For the calendar year, total sales reported are 21,453, up 23.4 percent over the same period in 2017. February’s huge sales month attests to the love customers have for Mitsubishi’s […]
Mitsubishi Motors North America, Inc. (MMNA) has received the first shipment of 2018 Mitsubishi Eclipse Cross CUVs at Port Hueneme on the West Coast of the United States. The units in the first shipment will be delivered to Mitsubishi Motors dealerships nationwide. The Eclipse Cross goes on sale in early March with a starting manufacturer […]
Mitsubishi Motors North America, Inc. (MMNA) announced that its seven-passenger crossover, the 2018 Outlander, has been named an IIHS TOP SAFETY PICK winner when equipped with optional front crash prevention and specific headlights*. The Insurance Institute for Highway Safety (IIHS) is an independent non-profit scientific and educational organization that researches, performs evaluations and assesses safety ratings in […]
Mitsubishi Motors North America, Inc. (MMNA) announced the completion of the Mitsubishi Re-Model A project they embarked on with West Coast Customs earlier this year. The vehicle will make its television debut on a special episode of Inside West Coast Customs, premiering Monday, November 6 at 10PM ET/PT on Velocity . The show will highlight […]
Mitsubishi Motors North America, Inc. (MMNA) today announced the 2017 Mitsubishi Mirage sedan and hatchback models have been recognized by Kelley Blue Book’s KBB.com as one of the “10 Most Affordable New Cars.” The list is comprised of vehicles that Kelley Blue Book’s KBB.com feel offer consumers the most for their money and hold their […]
