Volvo Cars takes sustainability as seriously as safety. This is the message of a new public information campaign by Volvo Car USA that will run through the beginning of November. It will be available in both print and digital formats in America’s leading news media. “It has never been about ratings or stars, and it’s […]
MOPAR ANNOUNCES NEW PERFORMANCE AXLES FOR ALL-NEW JEEP® WRANGLER AT SEMA
Mopar, the service, parts and customer-care brand of FCA US LLC, has teamed up with Dana to introduce new Jeep® Performance Parts (JPP) axles for the all-new Jeep Wrangler. “JPP Ultimate Dana 44™ AdvanTEK®” axles will be on display in the Mopar brand’s exhibit at the 2018 Specialty Equipment Market Association (SEMA) Show, scheduled for October […]
KIA BRINGS HEART-POUNDING HORSEPOWER, ATHLETIC LUXURY AND NEVER-BEFORE-SEEN VEHICLES TO THE 2018 SEMA SHOW
Following the surprising appearance of Kia’s newest SUV, the upcoming Telluride, at this year’s New York Fashion Week[9], the brand known for taking chances returns to SEMA with an outdoor activation that’s bigger and better than ever, eclipsing Kia’s 2017 SEMA drifting experience. Designed as a thrill ride for those brave enough to jump into […]
NEW 2019 FORD GT CARBON SERIES ATTACKS TRACKS, AND THE DRIVE HOME
The Ford GT Carbon Series will be shredding tracks soon as the lightest of the road-going Ford supercars – and unlike its sibling racer, it will want to be driven home after time sheets are collected. The new limited-edition model drops nearly 40 pounds with a host of lightweighting innovations such as carbon fiber wheels, […]
JEEP® WRANGLER EARNS NINTH CONSECUTIVE SEMA ‘4X4/SUV OF THE YEAR’ AWARD
For the ninth consecutive year, Jeep® Wrangler is celebrating “4×4/SUV of the Year” honors at the Specialty Equipment Market Association (SEMA) Show in Las Vegas, following announcement of the 2018 award winners at the SEMA Vehicle Reveal event held outside of the Las Vegas Convention Center on Monday evening, October 29. Jeep Wrangler remains the only vehicle to […]
HYUNDAI IS DEVELOPING NEW PERFORMANCE PARTS FOR VELOSTER TURBO ENTHUSIASTS AT 2018 SEMA SHOW
Hyundai today released its plans for its growing line of accessory performance parts being developed for the 2019 Veloster Turbo and other sporty Hyundai models. The new Veloster Turbo is a tremendous performance equation for enthusiasts, with superb overall dynamic performance starting in the lower $20,000 price range. This low entry price point gives enthusiasts […]
PIRELLI’S STELLA BIANCA IS BACK: THE TIRE THAT REVOLUTIONIZED THE INDUSTRY
After more than half a century of making exclusively radial tires, Pirelli has begun to make traditional crossply tires again for classic car lovers wanting tires with an original look and feel, but still capable of offering modern advantages. Urged on by manufacturers such as Ferrari and its renowned Classiche department, Pirelli has created a […]
NISSAN RETURNS TO SEMA WITH FIVE ONE-OF-A-KIND VEHICLES, INCLUDING DEBUT OF A 400-HORSEPOWER 370Z PROJECT CLUBSPORT 23
From a do-it-yourself 370Z muscle master to a traveling Nissan Kicks DJ booth, Nissan returns to the SEMA (Specialty Equipment Market Association) Show in Las Vegas with five diverse offerings. For the 2018 edition of the world’s premier automotive specialty products trade event, Nissan is showcasing the 370Z, the all-new Kicks subcompact SUV and TITAN full-size pickup […]
UPDATE: THE NEW BMW F 750 GS AND F 850 GS
Ever since their debut in 2007, the GS models of the F series have stood for premium riding enjoyment with typical ‘Made by BMW Motorrad’ features, representing the middle-class Adventure segment. As before, the GS abbreviation again represents a perfect synthesis of touring and long-distance capability combined with sporty dynamics and supreme off-road performance. In […]
CATCH THIS DRIFT: NEW LIMITED-EDITION MUSTANG COMES TO LIFE THROUGH FORD PERFORMANCE AND RTR VEHICLES COLLABORATION
World champion drifter Vaughn Gittin Jr. and his RTR Vehicles team are working with Ford Performance to provide a definitive collaboration of style, performance and fun with the new Series 1 Mustang RTR Powered by Ford Performance – the latest addition to the Mustang family. “Our goal was to take the driving and owner experience of […]
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