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Ontario Federation of All-Terrain Vehicle Clubs (OFATV) and Co-operators Collaborate to Enhance ATV Safety and Education in Rural Ontario
Ontario Federation of All-Terrain Vehicle Clubs (OFATV) and Co-operators Collaborate to Enhance ATV Safety and Education in Rural Ontario
New Strategic Collaboration Signals Joint Commitment to ATV Rider Safety
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Ontario Federation of All Terrain Vehicles
Ontario Federation of All Terrain Vehicles
OTTAWA, July 30, 2024 (GLOBE NEWSWIRE) — The Ontario Federation of All-Terrain Vehicle Clubs (OFATV) today announced a strategic collaboration with Co-operators Insurance, a leading Canadian financial services co-operative. This collaboration highlights the shared commitment of OFATV and Co-operators to safety and education for ATV riders in Ontario.
The Ontario Provincial Police (OPP) reported a 125% increase in ATV fatalities in 2024. One-third of these deaths involved alcohol and/or drugs, and over half of the victims were not wearing helmets.1
“We are thrilled to collaborate with Co-operators, whose values and focus on community safety align perfectly with our efforts to promote safety awareness among all ATV riders,” said Shari Black, Executive Director of OFATV.
“This collaboration will help us reach more riders and provide them with the necessary tools and knowledge to ride safely. ATV riding is not just a fun activity but is also essential for many individuals who rely on these machines for work and transportation, particularly in rural areas.”
Guy Laurin, Product Owner for Recreational Vehicles at Co-operators, added, “Co-operators is deeply invested in rural communities, supporting small businesses and local growth, which aligns with our broader mission to foster safe and thriving communities. We look forward to working with OFATV to enhance safety education and awareness for all ATV enthusiasts in Ontario.”
Co-operators Insurance provides customers with simplified insurance processes, including special coverage options and discounts, as well as the option to bundle recreational vehicle insurance with home or auto policies for additional savings.
For more information about Co-operators and their recreational vehicle coverage, visit www.cooperators.ca. To learn more about OFATV and their initiatives, visit www.ofatv.org.
About Ontario Federation of All-Terrain Vehicle Clubs (OFATV)
The Ontario Federation of All-Terrain Vehicle Clubs (OFATV) is dedicated to promoting safe and responsible ATV riding across Ontario. With a mission to foster community engagement and enhance the riding experience for ATV enthusiasts, OFATV works tirelessly to advocate for the implementation of a single permit for all Ontario ATV trails. Through partnerships, education, and advocacy, OFATV strives to create a supportive and connected community of ATV riders. For more information, visit www.ofatv.org.
About Co-operators
Co-operators is a leading Canadian financial services co-operative, offering multi-line insurance and investment products, services, and personalized advice to help Canadians build their financial strength and security. Co-operators has more than $64 billion in assets under administration and has been providing trusted guidance to Canadian since 1945. The organization is well known for its community involvement and its commitment to sustainability. Currently a carbon neutral organization, Cooperators is committed to net-zero emissions in its operations and investments by 2040, and 2050, respectively. Cooperators is also ranked as a Corporate Knights’ Best 50 Corporate Citizen in Canada. For more information, please visit: www.cooperators.ca.
For media inquiries, please contact Shari Black, Executive Director at OFATV, [email protected]
1 https://ofatv.org/blog/top-tips-for-responsible-atv-riding/
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all terrain vehicles
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Fédération ontarienne des clubs de véhicules tout-terrain
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Global Market Insights, Inc
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Asia Pacific power sports market to register gains of over 4.5% to 2025: Global Market Insights, Inc.
Asia Pacific power sports market to register gains of over 4.5% to 2025: Global Market Insights, Inc.
The power sports market growth in the APAC region is owing to several initiatives undertaken by the industry players to strengthen the sales and distribution channels of powersports automotive.
| Source:
Global Market Insights, Inc
Global Market Insights, Inc
Selbyville, Delaware , Sept. 05, 2019 (GLOBE NEWSWIRE) —
The rise of power sports market share during the forecast period is due to booming demand for outdoor recreational activities such as adventure parks, trails and other off-road activities. In developed countries like the U.S. and Australia, public lands are allotted to encourage ATV and snowmobile rides among youths.
For instance, Toowoomba Regional Council in Australia announced a grant of USD 27,000 in order to develop an off-highway motorcycle track in 2018. Similar initiatives being undertaken across various regions is further propelling global power sports market size. As a part of a promotional or marketing campaign, several automobile companies are encouraging racing activities among the youth.
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Competition prizes and a global exposure stimulate the sale of power sports equipment worldwide. The Australian Off-Road Vehicle Association had provided complimentary passes for UTV, ATV and off-road riding enthusiasts in 2017 to encourage people to use the vehicles. Additionally, increasing availability of varied models facilitated through numerous distribution channels, along with the availability of financial credit and other payment choices is providing impetus to global power sports industry outlook.
R&D to build more robust quad bikes as well as technological advancements in the field in order to facilitate efficiency and durability will steer the demand for the vehicles. The use of hybrid powertrains to achieve higher torque power and eliminate excessive noise has impacted global power sports market trends to some extent.
Government is levying several regulations and carrying out safety training programs in order to control the frequency of injuries and fatalities in sporting activities, influencing the global sales of powersports equipment and vehicles. Growing awareness about safety training and the use of safety gear have resulted from strict mandates in several countries, especially for drivers below the age of 16.
Personal watercrafts segment has gained widespread traction across global power sports market owing to reduced initial cost of these vessels when compared to other water-borne vehicles. Fuel efficiency and increased power-to-weight ratio are other pivotal characteristics bolstering the demand for personal watercrafts.
Personal watercrafts are witnessing robust deployment for coastal activities. For instance, Royal Gibraltar Police installed personal watercrafts in order to facilitate patrolling of local beaches and to enforce navigation regulations. The widening demand and scope for personal watercrafts in critical sectors such as coastal security will positively impact power sports market forecast.
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In terms of geographical expansion, Asia Pacific is expected to evolve as one of the most significant remuneration grounds for powersports. Growing deployment of ATVs and SSVs across the region is propelling the power sports market size. Several initiatives are being undertaken by the industry players to strengthen the sales and distribution channels of powersports automotive.
In 2018, North America accounted for over 60% share in the power sports market size with presence of major industry participants including Polaris Industries, BRP, Harley Davidson, and Arctic Cat. Vast presence of theme parks and public lands managed by the authorities including the U.S. Recreation and National Marine Manufacturers Association (NMMA) is promoting participation in off-road driving activities.
Europe holds substantial share in the powersports market size owing to increasing consumer spending and proliferating tourism industry. Presence of snowmobile trails and clubs will induce significant growth potential over the study timeframe. Further, supportive government initiatives for trail development in the countries such as Russia and Sweden will augment the industry size.
Browse key industry insights spread across 200 pages with 205 market data tables & 11 figures & charts from the report, “Power Sports Market Size By Vehicle (ATV, Side by Side Vehicles, Personal Watercrafts, Snowmobiles, Heavyweight Motorcycles), Regional Outlook, Price Trends, Competitive Market Share & Forecast 2025” in detail along with the table of contents:
https://www.gminsights.com/industry-analysis/power-sports-market
Table of Contents (ToC) of the report:
Chapter 3. Power Sports Industry Insights
3.1. Industry segmentation
3.2. Industry landscape, 2013 – 2025
3.3. Industry ecosystem analysis
3.3.1. Component suppliers
3.3.2. Manufacturers
3.3.3. Profit margin trends
3.3.4. Distribution channel analysis
3.3.5. Vendor matrix
3.4. Pricing analysis
3.4.1. Regional pricing
3.4.1.1. North America
3.4.1.2. Europe
3.4.1.3. Asia Pacific
3.4.1.4. Latin America
3.4.1.5. Middle East & Africa
3.4.2. Cost structure analysis
3.5. Regulatory landscape
3.5.1. North America
3.5.2. Europe
3.5.3. Asia Pacific
3.5.4. Latin America
3.5.5. Middle East & Africa
3.6. Industry impact forces
3.6.1. Growth drivers
3.6.1.1. North America
3.6.1.2. Europe
3.6.1.3. Asia Pacific
3.6.1.4. Latin America
3.6.1.5. Middle East & Africa
3.6.2. Industry pitfalls & challenges
3.7. Innovation and sustainability
3.8. Growth potential analysis, 2018
3.9. Porter’s analysis
3.10. Competitive landscape, 2018
3.10.1. Company market share analysis, 2018
3.10.2. Strategy dashboard
3.11. PESTEL analysis
Browse Complete Table of Contents (ToC) @
https://www.gminsights.com/toc/detail/power-sports-market
About Global Market Insights
Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider; offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy and biotechnology.
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Ontario Federation of All Terrain Vehicles
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